Uncool Burgers Launching Second Location on Santa Monica Boulevard

Joshua Pourgol is bringing thin-pressed patties designed to make you "lose your cool" to another storefront
The historic MacArthur building will be given new life via restoration and new purpose as a hotel
The project would rise alongside existing commercial buildings within the Panorama Village Shopping Center
The project applicant is seeking Tier-3 TOC incentives, including a 22-foot height increase to 67 feet
Purchased for $12.5 million last year, the project site sits within an Opportunity Zone
The project was stopped in its tracks by litigation following its 2018 approvals
The project was awarded Tier-3 TOC incentives including six extra units
The new online outlet will go live in February and will operate out of South Park
The project, which is in an Opportunity Zone, will rise to a max height of 56 feet
The project is within two blocks of three other multifamily projects further along in predevelopment

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