Wake and Late recently opened its newest location in Hollywood, but that’s just the beginning for the company, as it still has plans to expand in Los Angeles.
Previously, What Now LA reported on the company’s decision to rebrand itself as Sundays while also rescheduling several of its openings, including Pasadena at 525 Colorado Blvd., Santa Monica at 411 Santa Monica Blvd., and Hollywood at 6334 Selma Ave. The announcement left many customers wondering what’s next for the delicious breakfast burrito restaurant. Now, it’s become a little clearer as to what will become of Wake and Late.
It turns out that there will be no rebranding of Wake and Late. Instead, co-owners Ben Richter and Alex Claster have decided to keep the name and opened a new Hollywood location on Sunday, September 29, at 6334 Selma Avenue, according to Eater Los Angeles. The grand opening event featured free food and drinks from 8 a.m. to 11 a.m. Wake and Late is still working on its other new locations, including a new Santa Monica location at 411 Santa Monica Boulevard. Currently, the company has locations in Downtown Los Angeles, Pasadena, and Hollywood.
Santa Monica isn’t the only neighborhood set to receive a new Wake and Late. According to the company’s website, a new location is coming to Marina Del Rey. While this site’s exact location and opening date have yet to be revealed, it’s likely sometime next year. It appears the next location to open will either be the Santa Monica site or potentially in West Hollywood, where the company’s website is teasing a new location coming to 842 N La Cienega Blvd.
