My Lai Kitchen, the fast casual build-your-own-bowl and banh mi concept featuring modern Vietnamese flavors, is expanding into West Hollywood with its third location at 7501 Sunset Blvd. opening on July 8th weekend. To celebrate the launch, My Lai Kitchen will be giving away free Banh Mi sandwiches, limited t-shirts and gift card raffles from 4pm-6pm on Saturday, July 8th at the new location.
The expansion into West Hollywood is part of My Lai Kitchen’s strategic growth plan. The privately owned entity currently operates the flagship in Mar Vista and a second take-out location in Mid-City that serves most of the Los Angeles region. It has plans for more locations in coming months.
“We are thrilled to expand our operations to West Hollywood which is a cultural food hot spot,” states Founder Traci Phan Davis in a statement. “I’m excited to share our passion and build strong ties with the community through our unique food experiences.”
My Lai Kitchen is the creation of married Amer-Asian business partners Traci Phan and Shad Davis. Traci is a first-generation Vietnamese American who grew up in a tight knit family where food was a focal part of the bonding experience. The former business exec turned restaurateur, recognized a void within the fast casual market for Vietnamese flavors and healthy ingredients. She worked closely with Shad, an accomplished chef & restaurant consultant behind many concepts including the “Counter Burger,” to bring her vision to life. My Lai offers customers hundreds of variations with different flavor profiles to satisfy all palettes.
The new location will be announcing special in-store promotions around the launch weekend.
